AI SEO Case Studies
How AI SEO engagements are actually measured — from the baseline audit through ongoing citation tracking.
How AI SEO results get measured
Every engagement starts with a documented baseline — a set of real prompts run against ChatGPT, Perplexity, Gemini, and Google AI Overviews, scored for whether and how the client is cited. That same set of prompts gets re-run on a fixed schedule so progress is measured against a consistent, honest starting point rather than a cherry-picked before-and-after.
Published case studies are added here as engagements complete and clients approve public sharing of their results. Every case study follows the same format: the starting baseline, what was changed, and the citation and ranking movement that followed.
What a completed case study will show
The same format every time, so results are comparable and honest about what moved and why.
Documented baseline
Where citation frequency and rankings stood before any work began, not an unverifiable retrospective claim.
Specific work completed
The exact technical fixes, schema, and content changes shipped during the engagement.
Measured movement
Citation frequency and organic ranking changes over the following months, tracked against the same original prompt set.
Timeframe context
How long results took to materialize, since AI models re-crawl and retrain on their own schedule.
Case study template
Placeholder slots below follow the exact format every published case study will use once client results are ready to share.
- Industry: Local service business
Case study in progress — published once results are confirmed and the client approves sharing. - Industry: SaaS / software
Case study in progress — published once results are confirmed and the client approves sharing. - Industry: Ecommerce
Case study in progress — published once results are confirmed and the client approves sharing.
Why choose Alvin John Ferias for AI SEO results
AI search specialist, not a generalist
AEO and GEO are the core of my practice, not a slide added to a traditional SEO deck. I've been tracking how AI Overviews, ChatGPT, and Perplexity source and cite content since these engines started sending real traffic.
Technical SEO foundation
Structured data, crawl budget, Core Web Vitals, and information architecture are the backbone of both traditional and AI search visibility — that technical grounding doesn't get skipped.
Schema and structured data depth
Most of what an AI model 'knows' about a page it learns from structured data and clean HTML semantics, not just prose. Schema implementation is done properly, validated, and monitored — not templated and forgotten.
Visibility measured across every engine that matters
Reporting covers Google (organic and AI Overviews), ChatGPT, Perplexity, Gemini, and Claude — not just a rankings dashboard for ten blue links.
Strategy built for your business, not a template
Every engagement starts with your specific entity, competitors, and industry — the audit, the roadmap, and the content plan are built around what your business actually needs to be cited for.
Frequently asked questions
Why aren't there published results yet?+
Case studies are only published once an engagement is complete, results are verified against the original baseline, and the client has approved sharing their name and data publicly — that process takes longer than the work itself.
How long does it typically take to see measurable AI citation movement?+
Technical and schema fixes can affect crawlability within weeks; measurable citation frequency changes typically take two to four months, since AI models don't update in real time.
Can I get references from current or past clients directly?+
Yes, references can be arranged on request as part of a consulting engagement discussion.
What metrics matter most for AI SEO results?+
Citation frequency across AI engines, organic ranking movement on target queries, and referral traffic from AI platforms where available — tracked together rather than any single number in isolation.
Related AI SEO resources
Ready to show up where AI answers live?
Book a free 30-minute strategy call and get a clear read on where you stand across Google, ChatGPT, Perplexity, and Gemini.